Diamonds are Real

In fake world, real things are rare. the Israeli Diamond Exchange is leading a global awareness campaign that highlights the unique and extraordinary features of natural diamonds.
In an era where counterfit products and fake reproductions flood almost every market, few commodities remain as rare and exceptional as the assets of natural diamonds: their incomparable singularity, their geological age, their natural process of creation, their astounding beauty and immeasurable value, and, their story.